SECRETS TO INTERNET SUCCESS NEWS
=================================
Secrets To Internet Success Newsletter
May 25, 2008....Volume II..Issue 478
Editor: Dave MacNeil
41 St. Stephens Lane E.
Glenville, N.Y. 12302
Our New Blog http://dmacneil.blogspot.com/
RSS FEED http://webstars2k.com/blogs/rss.php?u=secrets
Loyal Subsc^ibers= 7,500+
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You may have heard about the recent sp@m legislation.
In order to comply, we need to say that the Secrets To Internet
Success Newsletter May contain in-house and 3rd party marketing
as well as articles and information about Internet and ezine
marketing.
IMPORTANT: If you subscribed using a Hotmail, Yahoo,
or AOL email address, please add our addresses to your
preferred list if you wish to continue receiving our
Newsletter.
I Want To Take A Moment To Thank All Of Our Loyal Subsc^ribers
For Their Input And For The Encouragement That They Have
Given To Us...If It Were Not For You We Would Not Be Where
We Are...And For That I Give You A Hearty THANK YOU!!
A Hearty Welcome To All Of Our New Subsc^ribers...Hope You
Enjoy Our Newsletter....
Your Partner In Success-
Dave MacNeil/ Publisher
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This issue includes the following......
1) Weekly "Heads Up"
2) FEATURED EDITORIAL
4 Tips To Boost The Selling Power Of Your Resale
Rights Products -
by Sharon Bray-McPherson
3) Sponsor Ad
4) High Quality Advertising and Resources
5) Trade "Secrets" (Guest Article)
Why Most People Don't Make Money Online
By Geoff Shaw
7) Freebies For You
8) Testimonials
9) Subsc^riber Ads
10) Subsc^riber Feedback
11) Ad Rates
12) Removal Instruction
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1) HEADS UP!!
========
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Your Partner In Success-
Dave MacNeil
secrets@nycap.rr.com (yes my real addy)
Special Offer
*****************************
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Dave MacNeil
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2) FEATURED EDITORIAL
==================
4 Tips To Boost The Selling Power Of Your Resale
Rights Products -
by Sharon Bray-McPherson
Selling products with resale rights is a very
lucrative business online. However, not everyone
achieves success because of the various nuances
involved with such a business.
To assure maximum profitability in the resale rights
niche, learning how to present your products correctly
is of much importance. To accomplish this involves
some knowledge on the different factors that make or
break resale rights marketing.
So, let's take a look at these factors, the difficulty
they present and what solutions you can use to come up
with a resale rights product that your prospective
customers will find hard to resist.
1. Exclusiveness. People will be more inclined to buy
your products if their sale is limited to a certain
number of people. There are many reasons for this.
Primarily is the fact that resale rights are so
appealing because they provide the buyer the
opportunity to create an additional income stream,
or in some instances, their only source of income.
But if the product is sold to an unlimited number
of people, the market becomes saturated, leaving
little room to make a profit. The same is true for
products that are sold to a limited number of people,
but the number is in the hundreds, if not thousands.
The best approach is to sell your products to a maximum
of 100 people, though a lower number will always prove
better for you and your buyers.
2. Price. Though you are justified to sell a resale
rights package for a price higher than the value of
the products, if you ask an outrageous amount you'll
have difficulty making sales. As a rule, the best way
to set the price of your package is to multiply the
value of the highest priced product by three. But
remember, the lower the price, the more tempting your
offer will be.
On the other hand, you don't want to set the price so
low that the buyer will perceive the products as being
of no value. Far too often sellers will ask a ridiculously
low price for brand new, hot-off-the-press products, some
with an original asking price of $197. This accomplishes
nothing more than to make a few quick bucks for the seller.
The buyer however, is then faced with trying to sell a
product at it's original value, while others are charging
as little as $1 to $5 - or giving away the same product
for free.
3. Restrictions. Many resale rights products come with
restrictions. But too many restrictions may turn away
some who would otherwise be interested in purchasing your
product. It is best to place only the restrictions that
will preserve the value of the product for the benefit
of your buyers.
4. Market life. Trying to sell a product that is at or
nearing the end of its market life can be difficult.
People will find little value in it since they'll have
the impression that they'll have a hard time selling it
as well. To overcome their concern, suggest a unique
selling proposition they could use. For example, recommend
the inclusion of valuable bonuses to increase the appeal of
the product. Or you can recommend the inclusion of
additional, related products to come up with a turnkey
package that will likewise increase the offer's
attractiveness.
There really is no set time limit to when a product has
reached the end of its shelf life, although the standard
thinking is 2 to 3 years.
Here are a few things to consider when determining if
a product is no longer sellable...
* Is the content still applicable? For instance, with
the fast-paced internet marketing industry, an ebook or
software product that was released just 6 months ago may
already be obsolete. However, there are some marketing
classics, particularly those created from public domain
works, that are as timely today as they were when they
were written.
* Is the market over-saturated with the product? We've
all seen products that are being sold by every Tom, Dick
and Harriet. It is best to stay away from such products,
because no matter how low you set the price of the product,
someone else will always be selling it cheaper.
One caveat to this is if you cater to the "newbie" market.
There's no reason that an ebook that was published in 1998
cannot be sold to new internet marketers, provided of course
that the product has value and contains information that is
still relevant.
You never know, what us veteran marketers think of as "old
and rehashed", may be just what a "newbie" is looking for.
(iamsbm)
Sharon Bray-McPherson
---------------------------------
Sharon Bray-McPherson is co-owner of
the JanRon Digital Club, where you can
get unlimited access to the newest and
best selling private label and master
resale rights ebooks, software, videos
and more... for only $10 a month!
http://www.janronpublishing.com/
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3) TOP SPONSOR AD
==============
Today's Secrets To Internet Success News Is Sponsored by:
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Dave
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4) High Quality Advertising And Must Have Tools!
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*************************************************************
5) Trade Secrets..(Guest Article)
=================================================
Why Most People Don't Make Money Online
By Geoff Shaw
It's unfortunate that there are so many people who never
really make enough money online for the time that they
spend in front of their computer screens.
Many people would make more money working at McDonalds
than the amount they get from the endless hours they
spend online.
What they don't realize is that making money online
is very simple provided you have the right information
on what to do and then apply that information on a
regular basis.
The one method that almost everyone will agree on is
the fact that building an optin email list will add
the stability to your income that is difficult to find
with most other methods of Internet Marketing.
By building a list you have the opportunity to make
money at will provided you have something worthwhile
to sell or promote.
The newbie will almost always go for the sale rather
than the list because they are usually focused on
immediate cash.
The problem with making immediate cash the main priority
is you will never build a stable business and that will
mean you will always be searching for more ways to make
cash.
If you have a list of subscribers the cash is only an
email away and at the end of the day THAT is the
fastest way to make money online.
It is often better to sacrifice the initial sale to
get someone to optin to your list and that is why the
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they will be helping to build YOUR list which will
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==============================================
7) Freebies For You
Check out http://www.thefreesite.com
Tons Of Freebies For Everyone..Webmasters as well as the whole
family!
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8) Testimonials
==============================================
Happy Subscribers Are What Makes Publishing This Ezine Such A
Joy...You Are The Reason We Are Such A Success-
Thanks For Keeping Us Going! Please Feel Free To Let Us Know
What You Think..
----------
--------
Hi Dave,
I am really impressed by the quality of your ezine
and stuff you provide every issue. It means a lot
for my business to be your subscriber.
Keep your good work
Valerian Dinca
Valerian Dinca
Money With Free Ads http://tinyurl.com/9juf
------------------
Hi Dave,
I really enjoy your Tools Of The Trade section which I havent
found in any other Ezines I have subscribed to.
Sorry to say this but your Ezine looks to be too jam-packed
with Ads.I personally want the best for this Ezine and I
think you should have lesser Ads and more Articles.
Have a Great Day.
Regards,
Shahid.
www.khataisons.com
------------------------------------------
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